Company t-shirt design isn’t just about knowing what ideas to communicate, but how to communicate them effectively. Start brainstorming your ideas and channeling your creativity with these tips.The more time and effort you put into preparing for this, the better it will be.

T-shirt types

You will firstly need to decide what style of t-shirt to use: crew neck, V-neck, long-sleeve, short-sleeved, crop tops, polo, and many others…

The type of t-shirt you choose also brings some unique design choices beside budget consideration.

For example, a long-sleeved t-shirt offers the opportunity to print your brand name or slogan down the length of the sleeves. A pocket can also be easily implemented in a design, such as having your mascot appear inside. Even more customize t-shirt options like crop tops or off-the-shoulder tops appeal to more stylish crowds, but could alienate the mainstream.

Choose a style that complements your message, and then take advantage of what that style has to offer.

T-shirt sizes

Do you know that size can vary from a child’s size 4 compared to XXXL or even larger? Images scale differently, so extreme sizes may distort your images. Plan ahead by testing different sizes to make sure you don’t spoil any details.

Also, keep in mind that silkscreen printing may require additional screens for different sizes. To keep costs down, you may have to sacrifice quality for the extreme sizes.


Color in t-shirt design

Color is the best element of design for branding your company image. The individual shades, hues, and tints of each color alters the image portray to people ever so slightly, giving designers a breadth of options for sending the right messages. But it’s not just about picking the right colors that match your brand, but also picking the colors that go well together with the t-shirt printing designs.

In addition to choosing the colors for the t-shirt printing, you also need to pay attention to how those printing colors will look together with the color of the T-shirt itself. Because of the way t-shirt inks work, printing colors can get a little tricky. The least expensive way to print your design will be to approximate the colors.The more colour you have, the more expensive it will be. But remember your t-shirt design concept might not be the actual product you will get.

While PMS and CMYK inks may be more expensive, they are more reliable. PMS uses premixed inks that your printers can buy. CMYK printing creates colors by mixing Cyan, Magenta, Yellow and Key (black) inks. You will have to check with your t-shirt printer to determine what is more recommended for your t-shirt printing.